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Bo is Robert J. Crosby, and your head coach at Bo's Fitness Camps. Bo is one 'b' short of Bob! Crowned "Uncle Bo" by his nieces and nephew, an alter ego was born at family parties and holiday get-togethers. Now, you have to put up with it at camp! And, one cannot argue that "Bo's Fitness Camps" is a bit more intriguing than "Bob's Fitness Camps." Hey, when it works, you run with it, no pun intended!